I wanted to do anything that I wanted to do. The moment that I decided I could do anything I wanted. When you did you decide to start singing? People think that’s Pharrell singing, or they ask me, “Is that Auto-Tune?” But I went beyond what people thought were my limits. There were doubters, and there were others who had a lot of faith in me. A lot of people were anticipating and waiting on what I’d do next. That I’ve reached beyond people’s expectations. What are you most proud of about the new album? Yet the celebration has been bittersweet, with Rocky’s father passing away over Christmas.īut sorrow can’t dim the implacable confidence of the self-proclaimed “Pretty Flacko.” During a gap between two photo shoots, Rocky talked to RS about his new record, his relationship with Rihanna and how he wants to become “the greatest artist of his generation.” upping the ante without losing what made the original compelling.” Its lead single, “Fuckin’ Problems,” has become a coast-to-coast radio juggernaut. It marks the official unveiling of $AP, which Rolling Stone‘ s Simon Vozick-Levinson praised as a “great sequel. This week should ostensibly be a stress-free coronation for the gold-grilled 24-year old. The winner, Polo Grounds/RCA, offered a deal worth almost as much as the Basquiats on Jay-Z and Beyoncé’s walls.Ī$AP Rocky on Weed Crimes, Lana Del Rey and the Virtues of Being Weird His fluid style and sartorial flair started a label bidding war even before the release of his acclaimed 2011 mixtape, $AP. Rocky emerged as an avatar for the post-regional era – a synthesis of slick uptown slang, humid Houston screw music, morbid Memphis crunk and Midwestern double-time.
The video for “Peso” went viral and incited arguments about what New York hip-hop should sound like in the second decade of the 21st century. From the moment the charismatic rapper drawled, “I be that pretty motherfucker/Harlem’s what I’m repping,” bloggers, label brass and teens buying blunts in bodegas started sizing him for the crown. It took nine years for people to start calling Jay-Z the “King of New York.” It took A$AP Rocky nine words.
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